Comms-Alt-Delete

Summary

An impatient case against telling the left it needs better stories. Jack Jeffrey of the Fairness Foundation says understanding isn’t enough without “a prescription: a policy agenda”, and that Westminster has too many comms people: “What we do not need are better stories. You develop a story by actually doing things.” Comms matters, but “we need something to sell”.

Rationale

Like him, we doubt “communications alone”. But his doing is policy, which earns the left a story; ours is everyday practice, which shapes people whether or not it’s told.